March 13, 2012
Posted by Stuart Knowlan
I’m not really sure how I ended up at this panel. I was in a line and in a seat before I realized it was a discussion with Dennis Crowley, founder of Foursquare. The thing is, I don’t use Foursquare. I never liked the idea of checking in at every place I went and I Read More...
March 13, 2012
Posted by Chelsea Anaya
Pinterest, Google+, and even Facebook used exclusivity as a way to create buzz around their platform launches. The panelists in this SXSW Interactive session all successfully used invite-only private beta launches for their startups and were willing to share some of their lessons learned. Benefits of an invite-only beta launch: – Exclusivity – Ability to Read More...
March 13, 2012
Posted by MBielik
Do you have the next great awesome thing that everyone thinks is stupid? Good. You’re on the right track. And Biz Stone, co-founder of Twitter and The Obvious Corporation, has five powerful lessons for your plucky little startup: 1. Change is not a triumph of technology, it’s a triumph of humanity. (Give people a way to Read More...
March 12, 2012
Posted by Andrea Boettcher
“Third coast born, that mean we’re Texas raised!” I admit it: I’m completely overwhelmed by SXSWi. It’s really hard to take myself and what I do seriously when we sound like a bunch of self-important dillholes who have nothing better to do than pontificate the latest widget, the greatest blah blah blah. I’ve had many Read More...
March 12, 2012
Posted by Shoshanna Turek
I dont remember what life was like before SXSW, and there’s still 2 days left! I feel like I’ve been here forever. Before this I was a conference virgin and I have learned a few things along the way. 1. Don’t feel like you have to do EVERYTHING. No I don’t need to drink ALL Read More...
March 12, 2012
Posted by Anthony Ferraro
According to the American Cancer Society, men in the U.S. have slightly less than 1 in 2 lifetime risks of having cancer, while women have a little more than 1 in 3 chances of doing so. So basically, flip a coin… Certainily, the risk of developing some forms of cancer can be reduced by avoiding Read More...
March 12, 2012
Posted by Oscar Llarena
If you haven’t heard the story of the Starbucks card that allowed the general public to use it for coffee and encouraged users to add more money so others can do the same, its an amazing story. The best part was it started a worldwide phenomenon of people who began donating money, buying food for Read More...
March 11, 2012
Posted by Leigh Browne
Just got a demo of Google Schemer. Looks like a cool way to find things to do, save them, compare to friends and do stuff in real life. It’s one of many examples of virtual leading to actual. I think that’ll be the next big push in digital and why mobile is so key. I’d Read More...
March 10, 2012
Posted by Chelsea Anaya
Whether “viral” videos can be engineered has been much debated, with some saying it’s just plain luck. SXSW speaker, Prerna Gupta quickly proved her credibility on the subject through a revenue equation based on her success creating cost effective viral videos (>48MM views) that drove product sales. Through countless hours of YouTube “stalking” and her Read More...
March 9, 2012
Posted by Ellen Kolsto
Yesterday I attended the Dachis Group’s annual Social Business Summit in Austin, Texas. I was quite intrigued with the all-star lineup of speakers that included Jeremiah Owyang of Altimeter Group, Bonin Bough with Kraft Foods and David Armano of Edelman Digital to name a few. The summit did not disappoint. I loved the format of Read More...